Google’s standard logo is made up of the company name fashioned with primary colors in a basic font. Soon after, the creative marketing director for Google replicated the concept, and its popularity began to take off as a frequent addition to the up-and-coming Google, which is still a wildly popular project that Google maintains. As a nod to users who would need to know that Page and Brin were out of the office, an outline of a man about the Burning Man festival they would be attending, thus creating the first Google Doodle. They began the quirky tradition back in 1998. The now-frequent changes to the logo, omnipresent on the Google home page, is the accidental invention of the tech company’s co-founders, Larry Page and Sergey Brin. Still, Google’s logo swapping has given the tech giant a completely opposite experience, with the company’s users enjoying and anticipating each Doodle. For some businesses, even a slight shift in the look or feel of their logo can cause confusion or problems. But every time you see the log on their search page, it might be slightly different than the times you have seen it before. Just about anyone who has ever opened up Google to search for a topic on the web has encountered the ubiquitous Google logo.
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